Behind the Build: How Six Web Designers Create Impactful Homepages

A web designer typing on a laptop while another reaches for a black notebook

At Circle Day 2024, six talented web designers showcased their creative approach to building impactful websites for a variety of clients. Using the Adri template, Squarespace’s official template for web designers, each designer customized the temlate design to meet the unique needs of mock clients—authors, florists, artists, and more. 

These site showcases highlight the adaptability of the Adri template and Squarespace’s versatility, proving that no two designers approach a project the same way. Thank you to our featured designers for demonstrating the creativity, distinct workflows, and individual perspectives of the Circle community by offering a behind-the-scenes look at how powerful websites are built. 

1. A florist’s site by Hailey Benton, The Creatives 

2. An artist’s site by Ruby Rose Ellis, Studio 77

3. A business coach’s site by Anton Häggman Munsterhjelm, Kaura Web Design

4. A makeup studio’s site by Erin Fitzsimmons

5. A content creator’s site by Maya Normandi, Alétheia Made

6. An author’s site by Dave Hawkins, Made by Dave

*A special thanks to these Circle members for contributing their creativity and expertise to Circle Day 2024. Visit their sites to learn more about their work.


Want more?

Check out Squarespace Circle, Squarespace’s program for professional designers. Along with exclusive content, discounts, and other perks, Circle brings professionals together from across the globe to exchange advice while connecting with new clients and collaborators.


Arianna Frederick

Arianna Frederick is a content associate at Squarespace. In addition to managing the Circle blog, she develops top-of-funnel content for creative professionals and Circle members.

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