Web Design Strategy Part 1: Strategic Design

Develop your skills
Written By Lauren McAlister
Tabloid and headphones on a desk

Strategic web design enhances the aesthetic appeal of websites and helps your clients achieve their business objectives. It establishes a unified visual identity, improves visitor interactions, and increases engagement, which collectively improve conversion rates and overall site performance. Download our guide to learn how to set clear goals, foster strong collaboration with clients, and execute an efficient design strategy. 

 

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Check out Squarespace Circle, Squarespace’s program for professional designers. Along with exclusive content, discounts, and other perks, Circle brings professionals together from across the globe to exchange advice while connecting with new clients and collaborators.

Lauren McAlister

Lauren McAlister is a content writer and strategist with a heart for empowering entrepreneurs. When Lauren’s not behind her laptop, you can find her chasing after her daughter, snuggling her cat Lucy, or enjoying a good cup (or two) of coffee.

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Web Design Strategy Part 2: UX and UI Essentials