Elevating AdSense: Smart Monetization for Modern Web Design with Google AdSense
Effective website monetization is all about striking a balance: earning more while delivering an exceptional user experience. At Circle Day 2025, Rushabh Mutha, Product Strategy & Go to Market Specialist at Google, shared strategies to do just that.
In a session packed with actionable insights, Rushabh outlined the pros and cons of different ad formats, showed how automation takes the guesswork out of ad placement, and explained how Google AdSense helps publishers stay ahead with smarter optimization.
Tune in to learn how to talk to and educate your clients about:
Matching ad formats to their site and target audience
Blocking categories, content and competitors from appearing in ads on their website
Leveraging automation to simplify and scale
Making testing ads and optimization seamless with Google’s built-in tools
Great content takes time, but monetization doesn’t have to. With the right mix of manual control, automation, and testing, you can grow revenue without ever compromising the integrity of your Squarespace site, or your visitors’ trust.
Learn more about Squarespace’s Google AdSense extension.
Read more from Google AdSense:
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